The beginning of the ICEMAN era
Toronto, ice factory visuals, the ICEMAN truck, and the debut of “What Did I Miss?”


The ice wall cracked. The date is set. May 15.
Start with Episode 1, then watch Episode 2 and Episode 3. The ice wall reveal confirmed May 15. Episode 4 is the final transmission before release.

Every transmission from the ICEMAN rollout, in sequence.
Toronto, ice factory visuals, the ICEMAN truck, and the debut of “What Did I Miss?”
A shorter official cutdown version for quick catching up.
Manchester / UK energy, Central Cee appearance, and “Which One.”
Italy-era livestream with more unreleased ICEMAN music — “Somebody Loves Me Pt. 2,” “Dog House,” and “That’s Just How I Feel.”
Scheduled for May 14, one day before the album release.

The ICEMAN rollout centered around a massive ice wall installation in Toronto with the release date hidden inside. Fans gathered around the structure in real time as clips spread across social media and rollout episodes.
The fastest way to catch up on everything ICEMAN — in order, no fluff.
Drake teased the next album through livestreams and icy visuals — the first hints of the ICEMAN world.
The first single launches the era and sets the tone for the rollout.
Toronto visuals, the ICEMAN truck, and the official intro to the era.
UK transmission expands the world and previews “Which One.”
Italy-era livestream with more unreleased music and rollout clues.
A wall of translucent blue ice blocks shows up in a downtown Toronto lot — with the release date hidden inside.
Crowds pulled up to break the wall down piece by piece, treating it like a real-world album puzzle.
Frozen inside the wall: the official ICEMAN release date.
Scheduled for May 14, one day before ICEMAN drops.
